During the day you collect business cards and good conversations at your stand. In the evening the decision-maker sits in the hotel – and googles you.
For exhibitors & internationally active companies
Your website is your stand after the show – 365 days a year.
You invest a five-figure sum in your trade-fair appearance – and the lead googles you that same evening. We bring your website up to the level of your stand: fast, mobile, multilingual. Owner-led, experienced and close to you.
★★★★★ 5,0 on Google · 12 reviews · clients from mid-market companies to a listed SE
A scenario you know all too well
The most expensive moment comes after hours
What they find then decides whether the trade-fair contact turns into a real enquiry – or nothing.
A stand costing five figures, next to a website from 2016: this mismatch costs you leads – every single show day.
This is exactly the gap we close.
What we build for you
A website that matches your trade-fair appearance
We rebuild dated websites so that they convince exactly where your leads look first: fast on the smartphone, professional in every language, clearly geared towards enquiries. Whether you exhibit at EXPO REAL, The smarter E or an industry trade fair – your website becomes the extension of your stand, working 365 days a year.
Our favourite discipline
Website relaunch with a clear strategy
From concept to go-live. Modern, fast websites that convince on every device and in every language.
Strategy & conceptUX/UI designCMS & frameworksMultilingualismPerformanceTraining & go-live
More on website relaunchesLearn more
And we don’t leave you alone afterwards
Why work with us?
A pretty website? Not enough. We build for leads.
We don’t start with the design, but with a close look at your company, your target audience and what they expect from your website. That way your site ultimately becomes a tool that turns trade-fair contacts into enquiries – online and offline. Especially with more extensive projects, coordinating with everyone involved takes time. The earlier we get talking, the more lead time remains for that coordination – and the more predictable the entire schedule becomes.
01 — FOUNDATION
Concept
Goals, target audience and structure first. We understand your business before we design.
02 — EXECUTION
Design
Based on the concept, a modern, multilingual presence takes shape – tangible early on.
03 — IMPACT
Results
More qualified enquiries and a presence that convinces internationally.
References
Companies that trust us
For Uniper Energy Sales GmbH, among others, we delivered a custom-programmed presence for trade-fair use.
★★★★★
“Fabian Engel and his team at Website-Helden have successfully delivered various projects for us over the years, including a WordPress website and a custom-built web app for our trade-fair appearance. We value Website-Helden as a reliable and responsive implementation partner.”
★★★★★
“Website-Helden, led by Fabian Engel, are project-experienced and professional. In an acute emergency they got us out of a tight spot. Very customer-oriented and highly recommended.”
★★★★★
“I can definitely recommend Website-Helden. They have supported us reliably, swiftly and professionally on two company websites already. Website-Helden also thinks along during implementation and contributes helpful ideas. I’ll gladly come back to Website-Helden for the next project.”
What sets us apart
Why Website-Helden?
Quality over quantity
Professionals look after your project. We take on a limited number of projects so that every client gets the attention they deserve.
Multilingual & international
We build websites that look professional in every language – important when international contacts are made at the trade-fair stand. And we speak with your management as equals, in English too.
On site in Munich
Real contacts from the region you can also meet in person.
Your contact
You speak directly to the managing director.
No call centre and no changing responsibilities: Fabian Engel runs Website-Helden and looks after your project personally – from the first conversation through to go-live and gladly beyond.
Fabian EngelManaging Director · MucDigital GmbH
Your path to the new website
Six steps to a website that sells.
1
Discovery workshop
Every project starts with a joint assessment, target-audience analysis and definition of the desired function(s) of your website.
2
Communication design
Based on the results of the discovery workshop, we develop a detailed concept for how your future website best engages visitors, provides them with the right information and turns them into qualified prospects.
3
Layout & design
We share prototypes with you in several steps. So you always know the current status and can influence the next sprint if needed. Only once we agree on the design do we begin programming.
4
Programming & content
Clean implementation to web standards: fast, accessible, multilingual on request – including adding your content.
5
Testing, training & go-live
You test in a protected environment, we train your team. Once everyone is happy, we go live.
6
Ongoing operation & maintenance
Backups, updates, upkeep: on request we keep your back free, even after launch.
Your first step
Free website review
Exhibiting soon – or just back from a trade fair? We look at your website through the eyes of a lead and tell you honestly where it stands: speed, mobile-friendliness, multilingualism and impact. No obligation and free of charge.
- An honest assessment – from the perspective of your trade-fair contacts
- The 3 most important levers for turning leads into enquiries
- A rough estimate of effort and investment – without sales pressure
Ready for the next trade fair?
Make your website the strongest part of your trade-fair appearance.
Let’s talk before the next trade fair comes around. The earlier, the more relaxed the schedule.